Introducing Site Kit by Google for WordPress

Scaled On Learning and Education CenterGoogle

Managing a successful website can be complicated. Publishers and business owners should have easy access to the insights and capabilities that drive audience and revenue growth. That’s why we’re excited to announce Site Kit by Google, a free, open-source plugin bringing together insights from essential Google products for WordPress sites… Read More

How to Use Google Keyword Planner in 2018 (and Beyond)

Scaled On Learning and Education CenterGoogle

How to Use Google Keyword Planner in 2018

Do you want more traffic from Google? You first need to do keyword research to understand what people are actually searching for. Luckily, Google has a free keyword research tool that allows you to do just that: Google Keyword Planner (formerly the Google Keyword Tool). In this post, we’ll show you how to get some serious SEO value from Google Keyword Planner. Read More

How to Do a Reverse Image Search From Your Phone

Scaled On Learning and Education CenterGoogle

How to Do a Reverse Image Search From Your Phone

Image Search is the ability to search on a term and find images related to what you typed. Most search engines offer it, and it’s great. But what if you have an image and want to know its origin? Or find similar photos? That’s a reverse image search… Read More

The Google Analytics Conversion Funnel Survival Guide

Scaled On Learning and Education CenterGoogle

The Google Analytics Conversion Funnel Survival Guide

Every online business has steps that people must take to become a customer. You can say that ad supported businesses are an exception – and that’s true, because people who click on ads aren’t customers! Whether people are attempting to sign up for your online service, or purchase a product from your website, there will be a certain number of steps they will have to take in order to give you money… Read More