How to Use Facebook Lead AdsScaled On Learning and Education CenterNovember 8, 2018Social MediaFacebook has made the process of generating leads on the platform much easier. With the new Lead Generation objective, you can ask customers and prospects for their information, and they can provide it without ever having to leave Facebook.Here’s how lead ads work. Show your ad to users, and if they’re interested, they’ll click the call to action to bring up a form prefilled with their personal information that they’ve shared with the network. They can then review the information, edit it if needed and click Submit.The autofill forms make the signup process as easy as possible. And the less people have to do, the higher the probability they’ll convert. If you need more information from users than Facebook can provide, you can ask for it by customizing the form.Read MoreRecommended for youWhy You Should Switch to an Instagram Business AccountNovember 30, 201815 Social Media Management Tools That Can Help Your Business ThriveNovember 29, 2018How to Use Instagram for Business: A Complete Guide for MarketersNovember 29, 2018Do you want the latest resources delivered directly to your inbox?